Last summer, our team hit the backroads to produce a series of brand testimonials and an image gallery for an Ag company that is making big strides in the world of microbiomes. Usually, when you start a road trip at any point in the midwest and drive in for 8-10 hours, you end up in a completely different ecosystem than your starting point. On this trip, we drove long distances every day, but never left the cornfields. We covered thousands of miles across Minnesota, Iowa, Nebraska, Ohio, Michigan, and Illinois, traveling from one farm to the next. It was strangely therapeutic traveling those distances and never leaving the corn. We delivered a nice collection of multimedia to our client, including a main Brand Testimonial Film, shorter testimonial films focused on individual farmers, a 30 second commercial spot, and a library of images to help them build their brand. The client was stoked with all of the deliverables and we’re looking forward to the next adventure with them.
The client wanted real, authentic images that shared characteristics of their brand identity. We love nothing more than getting out in it and doing our thing. We came back with a portfolio of images that truly show the relationship between farmer and field. Here are some of my favorites from the trip.
Logistics on this one were a little crazy, but I kinda enjoy that! My team handled all of the planning, pre production, and post production on this adventure.